VanRock is a vertically integrated real estate investment and development firm based in Greenville, South Carolina.
We specialize in acquiring, developing, and managing residential and multifamily assets across the Carolinas—delivering strong, risk-adjusted returns for our investors through strategic execution and deep local expertise.
Our mission is to generate exceptional investor returns while transforming communities through strategic real estate investment.
By focusing on high-growth markets and value-add opportunities, we aim to deliver lasting financial impact and long-term community benefit.
The VanRock leadership team is made up of seasoned professionals with deep expertise in real estate investment, development, and fund management. With a proven track record of performance and a commitment to disciplined execution, our team is united by one goal: to deliver predictable, risk-adjusted returns while building lasting value for our investors and the communities we serve.
Unlock high-growth opportunities across the Carolinas. We operate in key markets including Spartanburg, Greenville, Columbia, Aiken (SC) and Greensboro (NC)—where demand is rising and returns are strong.
At VanRock, we’ve built a fully integrated real estate ecosystem through our strategic partner companies. From acquisition to construction, leasing, and long-term management, our affiliates ensure quality, efficiency, and value at every stage of the investment cycle
NewShire oversees the day-to-day operations of our rental communities, ensuring optimal performance, tenant satisfaction, and asset preservation. With deep market knowledge and a commitment to service, NewShire maximizes occupancy and rental income while maintaining the highest property standards.
WG Maintenance provides full-service renovation and maintenance support for our residential and multifamily assets. From rapid repairs to full-unit turnarounds, their expertise reduces downtime, controls costs, and ensures our properties remain in top condition.
VanRock Realty handles acquisition, sales, and brokerage services for both investment properties and retail buyers. With a team of experienced agents and a focus on the Upstate South Carolina market, VanRock Realty drives strategic deal flow and supports both investor and homeowner goals.
VR Homes is our new home construction division, focused on building high-quality homes for sale and rent across the Carolinas. With an emphasis on thoughtful design, efficiency, and community impact, VR Homes delivers residential projects that align with local demand and long-term value.
At VanRock, our core values are the foundation of everything we do. They guide our business decisions, relationships, and the way we serve our clients.
Our experience has led to some amazing projects and successes. As operators, we value most of all, the trust our investors place in us. Our attention to detail, competitive spirit, and desire to succeed pushes our company forward. As we’ve continued to be successful, we have become even more selective of our projects, and even more defined in identifying each of our investors individual goals in order to find the project that makes the most sense for them.
At the foundation of VanRock is the returns we deliver, the transparency we provide, and the trust we continually strive to earn.
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